Marketing Officer

  • Full Time
  • Lusaka, Zambia
  • Competitive package ZMW / Month
  • Applications have closed

Website cidrzinfo Centre for Infectious Disease Research in Zambia (CIDRZ)

Marketing Officer Ref No. MO/CL/LB/14/04/23

Reports to Lab Business Manager. The incumbent is responsible for implementing the Lab Business marketing strategy to enhance CIDRZ CENTRAL LAB presence.

Main duties

  • Researches and analyzes market trends.
  • Establishes relationships with new clients
  • Maintains and grows relationships with existing clients
  • Identifies new/potential markets and products
  • Gathers comments from clients to identify areas of improvement in product offerings
  • Submits weekly marketing reports
  • Conducts promotional activities and distribution of marketing material at forums such as doctor meetings
  • Evaluates competitor products and makes recommendations aimed at keeping the business competitive
  • Plans advertising and promotional campaigns for products and services on variety of medical (social, print)
  • Prepares content for the publication and oversee distribution.
  • Ensures that business weekly targets are met so as to prevent losses.

Qualifications

  • Minimum Advanced Diploma Marketing or relevent Business Studies
  • 3 years relevant work experience
  • Strong knowledge of Medical Industry and needs
  • Excellent interpersonal skills
  • Knowledge of marketing techniques and principles
  • Excellent communication skills
  • Ability to create and deliver client presentations
  • Proficient in relevant software applications such as Microsoft Office suite and web applications.

Suitably qualified candidates are invited to apply. However, only shortlisted candidates will be contacted.


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