Brand and Marketing Officer

  • Full Time
  • Lusaka, Zambia
  • TBA ZMW / Month
  • Applications have closed

DGM Beverages Limited

DGM Beverages Limited is Zambia’s number one manufacturer of alcoholic beverages.

Our organization seeks the services of a Brand and Marketing Officer to join a dynamic and proactive team.

The interested candidate will

  • Create marketing plans to raise awareness of DGM Beverages Limited products.
  • Produce creative and engaging content for print or online advertising.
  • Provide direction and guidance on marketing activities.
  • Build and create rapport with target audiences
  • Research, study, assess and research market patterns, competitor offerings and demographics to identify opportunities for product growth and promotion
  • Liaise with stakeholders and vendors to promote success of marketing activities and enhance company presence
  • Establish marketing budget and ensure all marketing activities are cost effective
  • Track market performance and return on investment and prepare monthly reports for management
  • Monitor and report on competitor activity
  • Identifies areas for improvement in product offerings, sales tactics, marketing strategy, and promotional activities.
  • Manage online marketing strategies
  • Engage with clients over online platforms
  • Updating and maintaining procedural documents
  • Any other administrative duties as required

The ideal candidate must possess the following qualification and skills

  • BA or Diploma in Marketing or equivalent qualification
  • Must be a paid-up member of ZIM
  • Minimum 2 years’ experience in a similar role
  • Creative
  • Digital marketing skills
  • Good understanding of market research techniques, statistical and data analysis methods
  • Communication and networking abilities
  • Competent in the use of Excel and other Microsoft tools

Only persons meeting the above criteria must send their CV and application to [email protected]

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