Marketing Manager

  • Full Time
  • Lusaka, Zambia
  • Applications have closed

Microfast HRP

Job Description

Marketing Manager

As Sales & Marketing Manager you will be responsible for the entire Selling & Marketing of company products process. This includes leading the Sales team, generating monthly sales reports and periodic Sales reviews of existing and new customers’ relationships for the company.

Key Responsibilities

Develop strategies and tactics to get the word out about our company and drive qualified traffic to the company front door.
Deploy successful marketing campaigns and won their implementation from ideation to execution
Build strategies relationships and partner with key industry players agencies and vendors.
Oversea and approve marketing material, from website banners to hard copy brochures and case studies
Engage target audiences and creatively devise marketing channel campaigns that reaches out to prospective customers
Oversee all marketing campaigns and niche
Ensure the company is communicating the right messaging to attract prospective customers and return existing ones
Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns.
Lead market research efforts to uncover the viability of current and existing products/services.
Collaborate with media houses and advertising agencies
Analyse data to evaluate the successes of marketing efforts and come up with new ideas to improve brand marketing and exposure.

Advance the community and customer experience through online and traditional marketing.
Responsible for the effective and professional handling of all customer interactions via outgoing sales call to offer products at regular and special prices to increase sales volume.
Marketing presentations and product demonstrations, as well as negotiating contracts with potential clients.
Help team members’ reach their full sales potential and provide necessary support.

Job Requirements/Qualification

  • Diploma/Degree in Marketing & Sales or similar field
  • More than 5 years’ work experience in a Managerial position
  • Strong knowledge of the real estate and housing market
  • Must possess excellent communication skills and have a positive, upbeat attitude
  • Must have excellent written and verbal communication skills and strong social media skills, including Facebook, Instagram, X formerly Twitter as well as website design and ability to write web content.

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