Sales and Marketing Officer

  • Full Time
  • Kitwe, Zambia
  • Applications have closed

MVFL

Micro Finance Company

The sales and marketing manager is responsible for managing all sales and marketing activities for the organization.

Duties:

  • Day to day management of the sales team ensuring they are on track for achieving Key performance indicators (KPI).
  • Setting sales and marketing KPI’s to manage activity within the team.
  • Working with sales executives on approaches to building business.
  • Training the sales team on sales techniques and giving advice.
  • Ensuring the sales team update the Customer Relations Management (CRM) effectively with all appropriate data.
  • Manage under performing members of the sales team.
  • Overseeing all marketing activity and ensuring it fits with the marketing strategy.
  • Sending marketing emails to customers via the CRM.
  • Managing the company’s social media accounts and posting relevant content.
  • Arranging for the company to attend relevant industry events and conferences.
  • Reporting on activities towards targets to the company directors.
  • Researching potential target industries and customers.
  • Attending meetings with customers alongside sales consultants.
  • Putting together a content marketing strategy for the company.
  • Making sure the company is Search Engine Optimized to maximize inbound sales opportunities.

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Background of the Sales and Marketing Manager:

  • All round sales and marketing experience gained from a reputable organisation (s).
  • Excellent motivational and leadership skills to inspire performance.
  • Relevant industry experience ideally from a competitor.
  • Highly motivated with a genuine drive to succeed.

Please ensure that you mention www.gozambiajobs.com as the source of this job advertisement when applying for this role.

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