Marketing and Social Media Specialist

  • Temporary
  • Lusaka, Zambia
  • Applications have closed

Website TalentHouseZM Talent House

About Talent House Ltd:
We are a leading recruitment and HR consulting firm that operates as a link between people and companies in achieving a shared purpose. We offer creative, effective and flexible solutions that not only help individuals discover their career paths but provide organizations with talent they can recruit, develop and retain.

About the role:
Our client is searching for a talented Marketing and Social Media Strategy Specialist to drive our social media presence and engagement. This role will focus on executing our social media strategy and events-based marketing campaigns to enhance our brand visibility and driving user engagement. This role requires someone who can consistently meet deadlines, work under pressure, and take a proactive approach to tasks with minimal supervision.

Key Responsibilities:

  • Support the Head of Marketing and Partnerships with day-to-day activities, including strategic partnerships.
  • Social Media Strategy Execution: Implement the social media strategy across various platforms (LinkedIn, Twitter, Facebook, Instagram) to enhance brand awareness and engagement.
  • Content Creation: Develop and curate engaging content that aligns with our brand voice, including graphics, videos, articles, and infographics focused on leadership development, HR analytics, and e-learning.
  • Community Management: Engage with our online community, responding to comments and messages promptly, fostering relationships with followers, and addressing inquiries about our services.
  • Analytics and Reporting: Monitor social media metrics and generate reports on performance, identifying trends and insights to refine strategies for better engagement and reach.
  • Collaboration: Work closely with the Head of Marketing to align social media campaigns with broader marketing initiatives, product launches, and promotional activities.
  • Trend Monitoring: Stay updated on social media trends, best practices, and emerging technologies to keep our strategy fresh and relevant.
  • Paid Advertising Management: Assist in managing paid social media campaigns, including budget tracking and performance analysis.
  • Help organize and execute events-based marketing strategies, including promotional activities.
  • Conduct market research to support marketing plans and strategies.

Desired Skills and Experience

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 2+ years of experience in social media and marketing management
  • Ability to meet deadlines and manage multiple tasks under pressure.
  • Maturity and professionalism in all aspects of work.
  • Strong problem-solving skills and self-management capabilities.
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