Website The Pastry Plug
Main responsibilities
– Develop and implement Sales & Marketing annual business plan and set objectives for increased revenue and maximum profit for the bakery.
– Implement sales and marketing strategies necessary for attracting clients to choose our brand.
– Handle inquires as part of Inquiry Day Program.
– Carry out research and analysis to identify new markets and business opportunities.
– Seek out business with large organizations such as big super markets, universities and colleges, corporate firms etc.
– Maintain a complete knowledge of all the services the bakery provides so as to conduct successful sales.
– Explain and notify clients of recent upgrades and available options for bakery services.
– Oversee the management of all contracted client accounts and ensure compliance with the bakery’s Credit Policy.
– Maintain contact with clients to obtain feedback and encourage continued patronage.
– Responsible for brand presence in the key markets and locations.
– Represent the bakery at various events, trade shows and exhibitions.
– Produce monthly management reports on the operations of Sales and Marketing Department.
– Prepare departmental budgets ensuring that costs and departmental expenses are controlled, and that target productivity and performance levels are attained.
– Maintain strong media presence and visibility to the target market.
Perform any other duties as requested by the General Manager.
Basic Requirements
– Grade 12 Certificate
– Minimum of a Diploma in Marketing/Business Administration.
– Must have 3-5 years of experience in a similar /related position preferably in the bakery industry.
– Customer service skill to courteously interact with customers and ensure their needs and requirements are met.
– In-depth understanding of Bakery environment and procedures with strong administrative capabilities.
– Commercially focused, have the ability to analyze market data and be results driven.
– Articulate, confident communicator at all levels both with colleagues and clients.
– Strong understanding of digital marketing including web analytics metrics and tools.
– Persuasive, ambitious, creative and the ability to influence decisions so as to convince potential clients to buy our peoducts.
Applications
Apply by emailing your CV and cover letter no later than 15th November, 2024 to [email protected].