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Website Alliance Media
Pan-African leader in Outdoor & Airport Advertising
Summary of Core Functions:
- Achieving Country Budget
- Prospecting
- Client Acquisitions
- Client Retention & Client Relationship Management
- Client Delivery
- Client Collections
- Adhering to pricing strategies, sales policies, practises and procedures
Core Functions
1. New Clients
- Prospecting for New clients
- CRM tool management
- New client acquisition through cold calling and client visits
- Full understanding of Client’s Needs Analysis
- An understanding of the media in the country market, competitor share and identify
- opportunities
- Attend sales meetings
- Interpret Sales Signals
2. Client Relationship Management
- Retention of existing clients and grow revenue from existing clients.
- Troubleshooting any problems clients might have with their media or delivery
- Identify upselling opportunities with clients
- Manage all client changes of campaigns effectively and efficiently
3. Renewals
- Leveraging of existing client relationships to ensure renewals
- Accurate and efficient tracking of renewals
- Renegotiate contract clauses
4. Deal Creation & Closing
- Setting pricing based on deal structure in liaison with the Regional Sales Manager (RSM).
- Create and deliver sales presentations/proposals to new and existing customers to sell new or available media space in consultation with RSM.
- Inform customers of available options for advertisement, artwork, and provide visual aids where possible.
- Prepare promotional plans, sales literature, media kits, and sales contracts, in consultation with RSM.
- Closing the Deal
5. Client Delivery
- Effective planning to ensure all client deliveries are on track to Company Standards
6. Debt Collection
- Collect monies owing from all billing clients in respective country.
7. Reporting
- Individual Budget
- New Sales
- Renewals
- Sales Metrics
- Diary Management/Daily Tasks
8. Product Feedback
- Customer feedback on existing products
- Customer feedback on sites