Website R A Consulting Services Zambia
Job Description:
We are seeking a skilled, motivated and knowledgeable Google Analytics Specialist. This role requires expert-level knowledge in Web Analytics (strategy, requirements, implementation, validation, reporting) specifically with Google Analytics. The ability to communicate clearly and effectively with technical and non-technical team members is a must.
Responsibilities:
- Capture web analytics data with Google Analytics.
- Provide in-depth and insightful custom reports to communicate key metrics and findings.
- Recommend and create A/B or multivariate tests to improve user experience and conversion.
- Document marketing strategies and processes and recommend improvements.
- Analyze campaign data and adjust strategies to deliver maximum return on investment.
Qualifications:
- Degree in Computer Science.
- 3+ years experience in Web.
- Knowledgeable in Excel Analysis toolpak and presentation applications.
- Knowledge of Google Analytics.